Saudi firm bids $138m to host revamped Italian soccer event: Report

ROME: Saudi Arabia could host one of Italy’s premier soccer finals for the next seven years after a reported $138 million offer to secure rights and expand it to a four-team event.
Sela Sport, a Saudi sports marketing firm, has tendered the proposal to Italy’s top league Serie A to host the Supercoppa until the 2028-29 season, reported the Milano Finanza newspaper.
The competition was first held in Saudi Arabia in 2018, and is returning in January after a break caused by the pandemic.